DaVinci Commerce

DaVinci Commerce is the vendor; Jivox is the product Gradial connects to. In Settings → Integrations the connection appears as Jivox. When asking Grady for a workbook you can call it Jivox, DaVinci or Da Vinci — all three refer to the same campaign workbook.

This is DaVinci Commerce’s Jivox platform. It is unrelated to Movable Ink’s DaVinci product, despite the shared name.

Why connect it

Dynamic creative optimization is a matrix problem. A campaign has audiences down one axis and treatments across the other, and every cell needs a defined combination of copy, asset and rotation weight. A modest campaign is 40 cells. A real one is several hundred. That matrix gets built in a spreadsheet, by hand, usually by one person who understands both the creative intent and the platform’s expected column structure. It takes days, it is nearly impossible to review, and a single misaligned asset key means a treatment silently never serves. Then the brief changes — a market is added, a treatment is cut — and the whole grid has to be rebuilt without breaking the parts that were already approved. Gradial builds the workbook from the brief, keeps it consistent as the brief changes, and validates it against your own column rules before it leaves.

What Grady can do

Capability	Detail
Build a workbook from a brief	Turn a campaign brief, audience plan or treatment structure into a complete workbook artifact
Read and revise	Open an existing workbook, explain what’s in it, and apply changes without rebuilding from scratch
Manage asset sources	Work with asset source definitions and the asset library behind the campaign
Validate structure	Check the workbook against your configured required columns and column mappings before export
Export	Produce the workbook as a native spreadsheet file, ready for the platform
Review in place	Open the workbook as an artifact in the task, so it can be read and commented on before anyone downloads it

Asset source profiles

The one piece of configuration that matters here. A profile tells Gradial what your workbooks are expected to look like — which columns must be present, and which column carries which meaning.

Setting	What it does
Profile name	How you refer to this shape when asking for a workbook — for example Retail EMEA or Always-on Display
Required columns	Columns that must be present. Missing ones are reported before export
Asset key column	The column that identifies which asset a row refers to
Asset group column	The column that groups assets belonging to the same set
Asset variant column	The column that distinguishes variants within a group
Rotation weight column	The column carrying serve weighting
Reporting column	The column used for reporting identifiers
First row is title	Whether the first row is a header row
Validation mode	Warn reports problems and continues; Block refuses to export an invalid workbook

You can define several profiles — most organizations have more than one workbook shape — and nominate one as the default.

Start a new connection in Warn mode. Run two or three real workbooks through it, see what gets flagged, and correct the profile against reality. Switch to Block once the flags have stopped, and the profile then acts as a genuine gate rather than a source of noise.

Set up

Add the integration

Go to Settings → Integrations, find Jivox under Creative & DCO, and select Connect.

Define at least one asset source profile

Add a profile using the settings above. If you have an existing workbook that represents your standard shape, use its column headers as the basis — that is the fastest route to a profile that matches what your team already produces.

Set a default profile

Nominate the profile to use when a request doesn’t name one. Profile names and IDs must be unique.

Build a test workbook

Ask Grady to build a workbook from a brief you have already delivered manually, then compare the two. Differences are usually a column-mapping detail, and correcting the profile once fixes every subsequent workbook.

Using it

Build a DaVinci workbook from the attached campaign brief.
Audiences: the six segments in the brief's audience table.
Treatments: three per audience — awareness, consideration, retargeting.
Use the assets in the attached asset list, and weight retargeting at 50%.

Open the Q3 Retail workbook and add the two new DACH audiences.
Keep every existing row and weight unchanged — I only want the new rows added.

Read this workbook and tell me which cells have no asset assigned,
and which asset keys don't resolve to anything in the asset list.

Gradial builds, validates and exports the workbook. Loading it into the platform and launching the campaign remain your team’s steps — Gradial does not activate campaigns or change live serving.

Who this is for

Role	What this unlocks
Display / Programmatic Manager	The matrix built from the brief rather than assembled by hand, and rebuilt cleanly when the brief moves
Creative Ops	Column structure validated before export, so a misaligned asset key is caught rather than discovered in flight
Campaign Manager	Audience and treatment structure that matches the plan you actually approved
Regional Marketer	Your markets added to an existing campaign without the whole grid being rebuilt
Agency Partner	A workbook in the shape the client’s platform expects, first time

Availability

Access: Must be enabled for your organization. Contact your Gradial team to get access.

Integrations

Ticketing Systems

Managing Access

Why connect it

What Grady can do

Asset source profiles

Set up

Using it

Who this is for

Availability

​Why connect it

​What Grady can do

​Asset source profiles

​Set up

​Using it

​Who this is for

​Availability

Why connect it

What Grady can do

Asset source profiles

Set up

Using it

Who this is for

Availability